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    3. Attention Management vs Time Management

    Attention Management vs Time Management

    Paradigm shift from managing time to managing attention, recognizing attention as the more scarce and valuable resource. Maura Thomas's framework emphasizes controlling where attention goes rather than what fills hours, as productivity depends on attention quality not time quantity.

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    About this tool

    Overview

    Attention Management recognizes managing attention matters more than managing time.

    Key Principle

    You can't control time, but you can control attention. Productivity depends on attention quality, not hours worked.

    Four Types of Attention

    1. Controlled attention (intentional focus)
    2. Captured attention (reactive to environment)
    3. Attracted attention (pulled by interest)
    4. Rejected attention (deliberately ignored)

    Practice Shifts

    • From scheduling to attention allocation
    • From time logs to attention logs
    • From multitasking to single-tasking
    • From availability to boundaries

    Pricing

    Free framework from Maura Thomas.

    Surveys

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    Information

    Websitemaurathomas.com
    PublishedMar 18, 2026

    Categories

    1 Item
    Time Management Philosophy

    Tags

    4 Items
    #attention#focus#paradigm-shift#productivity

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